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Stone et al., 1994: Prompting hypocrisy by helping in an AIDS prevention program and thinking of instances of failed condom use increased likelihood of condoms purchase among sexually active undergraduates

Reference:

Stone, J., Aronson, E., Crain, A. L., Winslow, M. P., & Fried, C. B. (1994). Inducing hypocrisy as a means of encouraging young adults to use condoms. Personality and Social Psychology Bulletin, 20(1), 116-128.
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Summary:

Sexually active undergraduates were led to feel hypocritical about their own safe sex practice by (a) helping to create an AIDS prevention program for high school students and (b) reviewing circumstances in which they personally had failed to use condoms. This led 83% of students to subsequently purchase condoms. By contrast, just 33-50% of students who did neither (a) nor (b) or either but not both purchased condoms.

Psychological Process:

What Desired Meaning is At Stake?

What is the Person Trying to Understand?

To See the Self as Adequate

Psychological Question Addressed

Am I not living up to my attitudes or values?

Psychological Process 2:

Need

What is the Person Trying to Understand?

What Desired Meaning is At Stake?

What Desired Meaning is At Stake?

What About it?

Approach to Desired Meaning

Approach to Desired Meaning

How?

Psychological Question Addressed

Psychological Question Addressed

Psychological Question Addressed

Psychological Process 3:

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What Desired Meaning is At Stake?

Approach to Desired Meaning

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How?

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Social Area:

Intervention Technique:

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Posted By:

Greg Walton & Timothy Wilson