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Hanks et al., 2016: Advertising vegetable consumption via banners and TV were more likely to eat more vegetables among elementary students

Reference:

Hanks, A. S., Just, D. R., & Brumberg, A. (2016). Marketing vegetables in elementary school cafeterias to increase uptake. Pediatrics, e20151720.
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Summary:

In elementary schools that posted a vinyl banner displaying vegetable characters around the salad bar and showed television segments about health education featuring vegetable characters, the percentage of students who took vegetables from the salad bar increased from 10% to 35%, as compared to a change in control schools from 6.5% to 7.8%.

Psychological Process:

What Desired Meaning is At Stake?

What is the Person Trying to Understand?

Personal and Social Experiences

Psychological Question Addressed

Is this food desirable to eat?

Psychological Process 2:

Need

What is the Person Trying to Understand?

What Desired Meaning is At Stake?

What Desired Meaning is At Stake?

What About it?

Approach to Desired Meaning

Approach to Desired Meaning

How?

Psychological Question Addressed

Psychological Question Addressed

Psychological Question Addressed

Psychological Process 3:

Need

What Desired Meaning is At Stake?

Approach to Desired Meaning

How?

Psychological Question Addressed

Psychological Question Addressed

Is this food desirable to eat?

Social Area:

Intervention Technique:

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Posted By:

Walton & Wilson, 2018