WISE INTERVENTIONS

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Howe et al., under review, Study 3: Learning that most people on campus had reduced their paper towel use and inviting them to join the cause decreased paper-towel use over two weeks

Reference:

Under review
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Summary:

Campus bathrooms randomized to include signs indicating that most people on campus had reduced their paper towel use and, in addition, that invited people to “join in” and “do it together” showed reduced paper-towel use over two weeks and 14% less use than bathrooms with signs that conveyed the same norm but without this working together element.

Psychological Process:

Psychological Process 2:

Need

What is the Person Trying to Understand?

What Desired Meaning is At Stake?

What Desired Meaning is At Stake?

What About it?

Approach to Desired Meaning

Approach to Desired Meaning

How?

Psychological Question Addressed

Psychological Question Addressed

Psychological Question Addressed

Psychological Process 3:

Need

What Desired Meaning is At Stake?

Approach to Desired Meaning

Social Area:

Intervention Technique:

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Posted By:

Walton & Wilson, 2018