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Asensio & Delmas, 2015: Linking energy usage to health and environmental issues reduced usage over 100 days

Reference:

Asensio, O. I., & Delmas, M. A. (2015). Nonprice incentives and energy conservation. Proceedings of the National Academy of Sciences, 112(6), E510-E515.
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Summary:

Residential energy consumers received access to online information with real-time appliance-level electricity usage information. Linking this to health and environmental issues (e.g., pounds of pollutants, childhood asthma, cancer) reduced usage by 8% over 100 days, with especially large reductions for families with children (19%) and for households in the top quantile of use (15.5%). Linking the same information to increased utility bills had no effect.

Psychological Process:

What Desired Meaning is At Stake?

What is the Person Trying to Understand?

Selves (My Own and Others')

Approach to Desired Meaning

What about it?

Changing beliefs about goals

How?

Psychological Question Addressed

What were my goals?What were my goals?

Psychological Question Addressed

What were my goals?

Psychological Process 2:

Need

What is the Person Trying to Understand?

What Desired Meaning is At Stake?

What Desired Meaning is At Stake?

What About it?

Approach to Desired Meaning

Approach to Desired Meaning

How?

Psychological Question Addressed

Psychological Question Addressed

Psychological Question Addressed

Psychological Process 3:

Need

What Desired Meaning is At Stake?

Approach to Desired Meaning

How?

Psychological Question Addressed

Psychological Question Addressed

What were my goals?

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Intervention Technique:

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Posted By:

Walton & Wilson, 2018